Custom gym apparel usually costs $17.99-$20.99 per screen-printed tee with Forever Fierce, depending on order quantity. Current all-in tee pricing is $20.99 each for 24-36 units, $18.99 each for 37-72 units, and $17.99 each for 73-144 units. That includes design support, setup, screen printing, and shipping, with no art fees, setup fees, screen fees, contracts, or inventory risk.
The exact price changes by garment type, print locations, ink colors, and order size. Forever Fierce prices each gym apparel order from the real production details, not an instant calculator that looks cheap at first and jumps later.
Custom Gym Apparel Pricing at a Glance
Use these tee tiers as the clearest benchmark when planning a preorder or member merch drop.
| Quantity tier | Your cost per tee | Suggested retail | Example profit |
|---|---|---|---|
| 24-36 units | $20.99 | $31.99-$34.99 | $11.00-$14.00 per tee |
| 37-72 units | $18.99 | $31.99-$34.99 | $13.00-$16.00 per tee |
| 73-144 units | $17.99 | $31.99-$34.99 | $14.00-$17.00 per tee |
Example: What a 40-Shirt Gym Merch Drop Can Earn
A gym ordering 40 tees falls in the 37-72 unit tier, so the cost is $18.99 per tee. If you sell each shirt at $31.99, your profit is $13 per shirt, or $520 on the drop.
That is why a preorder model works well for gyms: members pay first, you order the right quantities, and you avoid guessing sizes or sitting on unsold inventory.
What Affects the Final Price?
- Order quantity: Larger runs usually lower the per-item cost because the production setup is spread across more pieces.
- Garment type: Tees, tanks, hoodies, hats, crop tops, and specialty blanks all have different base costs.
- Print locations: A front-only print costs less than front, back, and sleeve printing.
- Ink colors: A single-color design is usually less expensive than a design with several colors.
- Production model: A gym preorder keeps risk low because members reserve apparel before the order is produced.
If you are deciding between production methods, read our guide to screen printing vs DTG vs embroidery for gym apparel. If you already know you want screen printing, start with custom screen printing for gyms.
What Custom Gym Apparel Costs by Vendor Type
The per-shirt price is only part of the number. What you actually pay depends on which kind of vendor you use — and the fees that show up after the quote.
| Cost factor | Forever Fierce (done-for-you preorder) | Local print shop | Print-on-demand platform |
|---|---|---|---|
| Tee price | $17.99-$20.99 all-in, by run size | Quoted per job; looks low before fees | Per-unit price typically higher, no volume tiers |
| Artwork and design | $0 — three design options per drop, unlimited revisions | Typically $100-$300 if you don't bring print-ready files | $0, but you design it yourself |
| Setup and screen fees | $0 | Often $60-$100 per job | None |
| Shipping | Free UPS shipping, included in the price | Varies; often extra | Paid per order, usually by the member |
| Inventory risk | None — batch production after the preorder closes | You buy the inventory and hold the leftovers | None, but always-open stores convert at 2-3% of member traffic vs 20-35% for a well-run preorder drop |
Out of pocket, a Forever Fierce preorder drop costs a gym $0: members pay at checkout during the window, production runs against collected orders, and even a minimum 24-piece order typically nets a 30-40% margin in the worst case.
How to Set Member Pricing
Most gyms should price tees around $31.99-$34.99 when their cost is $17.99-$20.99, and adjust up for premium garments, limited-edition artwork, or multi-location prints. Members paying for a gym community are usually buying identity and belonging, not just a blank shirt.
When you run the preorder, frame the price as an incentive, not a discount: "$27.99 during the preorder window, $34.99 after" rewards early buyers without devaluing the product. See the preorder trigger that isn’t a discount for the full pattern.
For a deeper pricing strategy, read How to Price Apparel at Your Gym.
Why Forever Fierce Pricing Is Built for Gyms
Forever Fierce has helped 5,000+ gyms with 30,000+ apparel orders since 2008. The model is built around gym owners who need design help, clear margins, and a reliable preorder process, not a generic one-off t-shirt quote.
If you are comparing vendors, start with Best Custom Apparel Company for Gyms or review the full gym apparel guide.
Frequently Asked Questions
How much does custom gym apparel cost per item?
For Forever Fierce screen-printed tees, current all-in pricing is $20.99 each for 24-36 units, $18.99 each for 37-72 units, and $17.99 each for 73-144 units. Hoodies, hats, tanks, and specialty garments vary by blank and print setup, but the same all-in pricing principle applies: no setup fees, no art fees, no screen fees, and no surprise shipping fees.
What should I charge members for custom gym merch?
Most gyms should price tees around $31.99-$34.99 when their cost is $17.99-$20.99. For example, 40 tees at $18.99 sold for $31.99 creates $13 profit per shirt, or $520 on the drop. Forever Fierce helps gyms price apparel so members still see it as premium gym gear, not bargain-bin t-shirts.
Is there a minimum order for custom gym apparel?
Yes. Forever Fierce's minimum is 24 pieces per design. That keeps per-item cost predictable and lets gyms use a preorder model instead of gambling on inventory.
Are there setup, art, or screen fees for custom gym apparel?
With Forever Fierce, no. Pricing is all-in: design, revisions, setup, printing, and UPS shipping are included in the per-item price. Local print shops typically add $100-$300 for artwork and $60-$100 in setup or screen fees if you don't bring print-ready files, which is why a low quoted unit price often costs more by delivery.
How much does it cost to start a gym clothing line?
Effectively zero out of pocket with a preorder model. Forever Fierce collects member orders during a 7-day window before anything is produced, so there is no inventory purchase, no store to build, and no design fees. See our guide to starting a gym clothing line.
Keep Reading
Custom Gym Shirts: Everything You Need to Know
Gym Merch Ideas That Actually Sell




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